Sweet Treats and Nostalgic Bakes: The Ultimate Picnic Delights from Sponge
FOOD & DRINK
As the high summer sun shines and August picnic blankets remain firmly spread across the country, online bakery Sponge has unveiled a delightful range of limited-edition treats.
Crafted using traditional baking techniques with a playful twist, the line-up features vibrant bite-sized sponges and nostalgic showstoppers designed to make the very most of the remaining warm weeks, whether you are packing a hamper for a bank holiday beach trip, setting off on a road trip adventure, or soaking up the lingering light with a spot of garden dining.
Staying true to the Norfolk-based bakery's commitment to quality, the collection offers inclusive options for everyone, including accredited gluten-free and vegan bakes.
Bite-Sized Delights for On-the-Go Snacking
Forget the hassle of plates, knives, and cake forks. Sponge’s popular baby sponges are designed for effortless outdoor entertaining:
Circus Tent Baby Sponges: Stepping into the spotlight this season, these miniature sponges feature eye-catching designs and classic summer flavours. Guests can enjoy a mix of Lemon, Victoria Sponge, Chocolate, and Coffee, making them perfect for passing around the picnic mat.
Beach Hut Baby Sponges: Making a popular return, these coastally inspired treats are presented in a charming beach hut-themed case designed by Norfolk artist Emma Bailey. Evoking nostalgic memories of seaside escapes, the box features the same favourite flavour combination of Lemon, Victoria, Chocolate, and Coffee.
Centrepieces for Al Fresco Gatherings
For those hosting an end-of-season garden party or late-summer celebration, Sponge has baked up two standout full-sized cakes:
The Neapolitan Cake: A three-tiered showstopper inspired by the classic ice cream trio. Featuring distinct layers of chocolate, vanilla, and strawberry sponge separated by smooth buttercream, it comes finished with a rich chocolate drizzle and fluffy marshmallows on top.
The Strawberry Sprinkle Cake: Tapping into the popular American "dot cake" trend, this fluffy vanilla sponge is layered with sweet strawberry jam and fruity buttercream, then finished with a generous scattering of colourful sprinkles. Even better, 20 per cent of sales from every Strawberry Sprinkle Cake go directly to East Anglian charity Break, supporting their vital work with children and young people.
Baked with Tradition in the Heart of Norfolk
What began over fifteen years ago in a small café in Holt, Norfolk, has grown into a nationwide bakery sensation. Sponge continues to bake its handcrafted cakes using old-school standards and proper ingredients, offering everything from next-day delivery on celebration cakes to dietary-friendly treats accredited by Coeliac UK and the Vegan Society.
From effortless picnic snacks to charity-supporting centrepieces, the latest summer collection brings a slice of classic British baking straight to your outdoor table.
Ollēdi © 2026
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